February 16, 2021 |
What eCommerce Brands Can Learn from Apple and Nike
Today, we’re taking a short vacation from our usual focus on eCommerce brand to do a deep dive into the branding strategies of Apple and Nike. As 2 of the most recognizable, and well-loved brands in the…
February 9, 2021 |
A Brief History of Branding
eCommerce may have changed the way we discover and buy products, but it hasn’t fundamentally changed why we buy. Today’s episode dives into the history of branding, from marking livestock to digital marketing, in order to reveal…